Building A Story Brand: Clarifying Your Message So Customers Will Listen
by: Donald Miller
This was one of my favorite books I read in 2018.
I got the Kindle edition as I was leaving on a trip to Italy and wanted to read it without added bulk. Wow! I needed this book. It made me realize that I needed to take a hard look at how I write copy and market my business. I loved it so much that I then ordered the audio book (which I never do) because I thought if I could hear the concepts it would stick better in my brain. Then I bought the hard copy so I could mark it up as a reference book. I have never purchased a book in three formats ever!
I have gifted this book to my kids and a few friends. It’s that good!
What are you waiting for? Go buy it for yourself.