Who else freezes when someone asks, “So… what do you do?”
If this is you, I’ve designed a workshop to help. I’ll guide you to one clear sentence that sounds like you, and to knowing exactly what to say when they ask, “Tell me more.”
Sound familiar?
You’re at a networking event, a church gathering, a neighbor’s party. Someone smiles and asks, “So… what do you do?”
Your mind races. You do a lot of things, and you’re scrambling to pick one. Or you know exactly what you do, but you’re bracing for how it will land.
So you laugh and say, “Well, it’s complicated.” Or you ramble. Or you give the safe answer that doesn’t sound like you at all.
Then you walk away thinking, Why can’t I just say it?
When you say “it’s complicated,” the person in front of you hears, “I don’t have time for this.” That isn’t fair. But it’s what happens, and a conversation that could have become a friendship, a client, or an invitation ends politely.
It’s not you
If you freeze when someone asks, it’s probably because nobody ever showed you how to answer it. You have half a second to decide what to say, and you run out of time. Or you’re braced for the look people give when you name what you do.
And what you were handed didn’t help. The elevator pitch that felt salesy. The script that sounded fake. The clever tagline that never sounded like you.
What works is simpler. Knowing what to say first, and what to save for when they say, “Oh, tell me more.”
That’s what I’m here to help with. I’ll guide you, and together we’ll work out what’s true about you and sounds like you, so you can answer with confidence and without feeling like you’re putting on an act.
Imagine this instead
Someone asks what you do. You answer in one plain sentence. They lean in and say, “Oh, tell me more.” And you know exactly what to say next.
It sounds like you talking, not like a script. And you’re not hiding everything else you do. It just comes out when it fits.
Why I built this
I’m Charlene Fike, a serial entrepreneur for over four decades, running multiple businesses. I’m a both/and thinker, and someone who enjoys helping others craft lives that matter.
I struggled with this question. “It’s complicated” was my go-to answer.
I’ve made my peace with being multidimensional, but I’ve never been able to answer that question with confidence. That’s why I built this.
This works even if…
What happens in the workshop
All times Eastern.
What you’ll leave with
What it takes
Choose between Thursday, if midweek suits you better, or a Sunday afternoon. A free AI account, and I’ll walk you through setting it up with a short video before the workshop, so you arrive ready to go. And the willingness to say your answer out loud to two other people, not to the whole room. That’s the whole commitment.
You don’t need a business, a title, or an audience. This isn’t for one company or one field. You bring the setting you care about most: work, church, community, or a business you’re building.
Who this is for
What this is not
It’s not a clever tagline, and it’s not a pitch script to memorize. I won’t hand you a slogan, and I won’t promise you a result. You’ll describe yourself accurately, in ordinary words, so someone can lean in.
Reserve your spot
Register once and pick either date. Live on Zoom, 2:00–5:00 p.m. Eastern.
If you join us and it isn’t what you hoped, email me within 7 days of your session and I’ll refund your $47. No forms, no questions.
Questions